Gewgaw

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(/ˈɡjuːɡɔː/)
Noun

1. A showy trifle, a toy; a showy trinket, ornament or decoration

… The nostalgia you drink when you drink a reissued Crystal Pepsi is not a nostalgia for taste, nor for the gewgaws of the 1990s, nor even for the youth that might have accompanied the original. It is a nostalgia for a moment when a new secular, global righteousness seemed simple enough that drinking a branded cola could legitimately contribute to it.

From the post: The relaunch of Crystal Pepsi reminds us of simpler times
Source: How Crystal Pepsi Anticipated Silicon Valley (theatlantic.com)